BEYOND PURPOSE: UNDER THE SURFACE
This concept explores the transformation of streetwear and sportswear elements into foundational pillars of modern fashion styling. Pieces like sneakers, once rooted firmly in function and urban culture, now play a pivotal role in bridging the gap between street style and high fashion, achieving a distinct equilibrium with haute couture.
Subtle references to darkness and what lies beneath the surface add a layer of mystery and depth, suggesting that true innovation often emerges from the shadows, challenging conventions in silence before commanding the spotlight.
The contrast between everyday performance and rare look is highlighted through unexpected pairings: structured garments, strong fabrics, and clothes with great volumes, like furs, elevate the shoe beyond its original function.
The focus on textures and technical details makes it the centrepiece of a contemporary aesthetic, where dynamism and style coexist harmoniously.
The aim is to redefine the boundaries of fashion as we know it today, proving that something like a sneaker can be much more than only a daily accessory, instead a disruptive, innovative element that creates a deep approach perfectly integrated into a sophisticated look, going beyond its purpose and under the surface.
CREDITS:
Photography and Art Director: Pablo Favia Horta @pablofavia
Stylist: Giulia Risaliti @giuliarisaliti
Model: Ai-Shirin Alaychieva – @_alaychieva_ , @infinitymgmt__
Model: Cameron Leigh @cameronllleigh , @thelabmodels
Makeup artist: Asja Redolfi Tezzat @asjaredolfi_makeup
Makeup artist: Monica Crosta @_monica.crosta
Hair stylist: Frenish Lomele @frewmua
Stylist assistant: Julija Umek @julijaumek , Sofia Sole Di Maria @sofiasoledimaria
Photography assistant: Leonardo Gozzetti @leonardo.gozzetti
Francesco Muntoni @francesco_muntoni
FASHION BY
Albino, Ayers, Balestra, Balenciaga, Barbara Rizzi, Desigual, Destination Haway, Domenico Orefice, Edwin, Emilio Cavallini, Fila, Happy Socks, Hanro, Labo Art, La Martina, Labreahinst, Leonardo Valentini, Maison Rapito, Nencioni, North Beachwear, Nove25, On head, Paola B., Perle Sexy, Pomandère, Puma, Rallegrati, Saint Laurent, Su official, The Nour, W!LDCH!LD, 12PM.