Blonde model in a red zip-up sweater, holding a black leather bag, with a skirt made of colorful knotted fabrics

BEYOND PURPOSE: UNDER THE SURFACE

This concept explores the transformation of streetwear and sportswear elements into foundational pillars of modern fashion styling. Pieces like sneakers, once rooted firmly in function and urban culture, now play a pivotal role in bridging the gap between street style and high fashion, achieving a distinct equilibrium with haute couture.

Subtle references to darkness and what lies beneath the surface add a layer of mystery and depth, suggesting that true innovation often emerges from the shadows, challenging conventions in silence before commanding the spotlight.

The contrast between everyday performance and rare look is highlighted through unexpected pairings: structured garments, strong fabrics, and clothes with great volumes, like furs, elevate the shoe beyond its original function.

The focus on textures and technical details makes it the centrepiece of a contemporary aesthetic, where dynamism and style coexist harmoniously.

The aim is to redefine the boundaries of fashion as we know it today, proving that something like a sneaker can be much more than only a daily accessory, instead a disruptive, innovative element that creates a deep approach perfectly integrated into a sophisticated look, going beyond its purpose and under the surface.

Model leaning against a wall, wearing a white hooded jacket and red accents in a moody setting
Model posing against a concrete wall with a red pipe, wearing a black coat and a red embellished belt
Close-up of a red belt with dangling charms, layered over a denim skirt
Model sitting on the floor in a dark industrial setting, dressed in a lilac knit, dark blazer, and pink high-tops
Two models standing in a raw concrete space, wearing military-inspired jackets with vintage tailoring
wo models leaning against a pillar in a parking garage, wearing red and black contrasting outfits
wo models in yellow and gray sporty outfits, posed against a light brick wall
Close-up of intertwined legs wearing black Fila and Puma shoes, against a concrete background
Blonde model in a red zip-up sweater, holding a black leather bag, with a skirt made of colorful knotted fabrics
Two models posing dynamically against a gray wall, wearing edgy black and yellow streetwear

CREDITS:

Photography and Art Director: Pablo Favia Horta @pablofavia

Stylist: Giulia Risaliti @giuliarisaliti

Model: Ai-Shirin Alaychieva – @_alaychieva_ , @infinitymgmt__

Model: Cameron Leigh @cameronllleigh , @thelabmodels

Makeup artist: Asja Redolfi Tezzat @asjaredolfi_makeup

Makeup artist: Monica Crosta @_monica.crosta

Hair stylist: Frenish Lomele @frewmua

Stylist assistant: Julija Umek @julijaumek , Sofia Sole Di Maria @sofiasoledimaria

Photography assistant: Leonardo Gozzetti @leonardo.gozzetti

Francesco Muntoni @francesco_muntoni

FASHION BY

Albino, Ayers, Balestra, Balenciaga, Barbara Rizzi, Desigual, Destination Haway, Domenico Orefice, Edwin, Emilio Cavallini, Fila, Happy Socks, Hanro, Labo Art, La Martina, Labreahinst, Leonardo Valentini, Maison Rapito, Nencioni, North Beachwear, Nove25, On head, Paola B., Perle Sexy, Pomandère, Puma, Rallegrati, Saint Laurent, Su official, The Nour, W!LDCH!LD, 12PM.

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